Having Problems Developing a Business Plan? Here Are Some Tips

Having an insightful business idea is critical in initiating an entrepreneurial commitment. However, equally compelling in giving a practical force to such commitment is the ability to creatively articulate and conceptualize the realistic details of the business idea. Developing a business plan is not a trivial activity, especially if it is going to be a unique one. It is not surprising therefore, that many aspiring entrepreneurs often encounter frustrating challenges in this process. The following tips would be helpful for anyone having challenges developing a business plan.
goals and objectives - business planSet Your Goals and Objectives:
In developing a business plan, the aspiring entrepreneur should first take time to identify and articulate their business’s core values and purpose, which will serve as his/her organization’s compass for decision-making at all levels. Planning helps control the degree of accountability, reduce time–wasting indecision and cost. In developing a business plan, you should assess the business line you have chosen to start – or are already running – to see what chances you have in succeeding or specializing in that aspect. It’s best to draft a plan that answers questions like what the business hopes to achieve, how you see the business in five years’ time, who you hope to reach, how you wish to inspire others through your business and most importantly how you achieve these goals. Answering these questions is an important step in successfully developing a business plan. Coming up with a simple strategic plan helps to set the foundation vision of the future of your company, the customers and stakeholders.

Also read: Top 10 cities to launch a small business in Nigeria
Outline Your Financial Necessities:
In developing a business plan, an exquisitely mapped-out business strategy does not on its own guarantee financial feasibility. If you are going to finance the venture yourself, factoring financial necessities at the outset while developing a business plan will help you figure out how much money you will need in order to get started, what needs to get done, and where the company is headed. On the other hand, the size of your venture may need you to seek capital from a venture capital firm or from a corporation. This has to be clarified in developing a business plan. Most small businesses can begin with private financing from credit cards, personal loans, help from the family, friends and so on. Besides your start-up costs, you should at least have some money for any unforeseen business circumstances, specific responsibilities, activities, deadlines and budgets. This too has to be factored in developing business plan. You should also conserve all your financial estimates and projections. In summary, when developing a business plan, you will need to match the company’s needs to the appropriate financing option.
operational team - business planDevelop A Strong Operational Team:
In developing a business plan, you should find and build a good relationship with people in your network who are entrepreneurs and have headed lots of successful businesses before. Ask for assistance and recommendations from these more experienced. While developing a business plan, always ask to have your plan reviewed by your team or anyone who has had a preceding knowledge of your business concepts or planning attempts. An informed mind is always going to add a new idea to your business plan. Developing a business plan should not be treated as an entirely confidential process: you should feel free to share your plan with your team for constructive criticism and insights. Encourage and embolden them to ask questions and give their suggestions on the progress of the business idea. They might help you ascertain something big or help you re-articulate your goals and objectives when developing a business plan.

Develop Marketing Communications Strategies and Plans:
When developing business plan, once you decide on a business that fits your goals and lifestyle, you need to evaluate your idea. Thorough attention should be paid to promoting your product and company. In developing a business plan, this involves two approaches: first, exploring your product/service’s features and considering the numerous ways these products are superior and better than products from its competitors. Second, you should decide who the target audience are, i.e. what type of buyer is most likely to purchase your product. Not only do you need to know who to sell to but you must also know how to show how your product or service provides a better value than that of your competitors. In developing a business plan, a good marketing program targets prospects at all stages of your sales cycle. Some marketing tactics, such as many forms of advertising, public relations, direct marketing, outdoor billboards, print advertising or email might be combined when developing a business plan to advance your marketing tactics to reach your customers.

Also read: 10 Business ideas Nigerian students can start in school


complete the plan - developing a business planDedicate Time to Complete the Plan:
When developing a business plan, you must commit sufficient time and resources to complete an effective business plan. Moreover, in developing a business plan you must be realistic as regards your capabilities and the assets available. To be able to realize an operative business plan, you are required to be unprejudiced, patient and concentrated.
In conclusion, it is my hope that the above tips will guide you in developing business plan that uniquely projects and conceptualizes your business idea. Get started on the defining step of the entrepreneurial journey: developing a business plan.

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